Oh how we wish brands like Zeltiq, Thermi RF and others would support and promote their products the same way Allergan does. Allergan is currently running an amazing television commercial for Botox, so if your clinic offers this treatment, you're getting some free advertising. Right now, this television commercial is getting air time on several major networks. It is also being streamed on Hulu and has received many mentions on Twitter. We love how Allergan supports their brand with a broader marketing strategy that helps support their brand and physicians. We know this will have an immediate and long-term impact for Allergan as a brand. It also shows that they aren't sitting back and relying on the strength of their brand awareness for Botox Cosmetic. Let's hope Allergan continues to stay aggressive as the recent acquisition of Actavis has just been completed.