Learn how to market O-Shot's powerful boost for women's sexual experience
Women who have received O-Shot treatments are raving about their results. Patients are quick to applaud how convenient, painless, and most importantly EFFECTIVE this treatment is for increasing sexual arousal and improving vaginal health. Many are calling it the best advancement in female intimacy treatments.
While the word is quickly spreading, there are still many who are unaware or hesitant to pull the trigger on booking an appointment. A targeted and deliberate O-shot marketing strategy can be the needed spark to build a loyal patient base, boost your revenue, and expand your practice.
Your medical spa’s marketing of O-Shot can make all the difference in educating, building awareness, and generating excitement about this effective new treatment. We’ll begin by discussing how to frame the O-Shot for potential patients and then jump into the marketing arms that will set up this treatment for success at your med spa.
In order to best spread the word about this treatment, you need to be sensitive about its context.
Historically the field of women's sexual experience has been “taboo” or heavily stigmatized. While significant demographics of women found themselves struggling with low sexual desire and decreased vaginal sensitivity, these issues largely remained unmentioned and unaddressed.
However, this landscape is quickly changing! Your marketing can help open the conversation further by giving women encouragement to improve their situation and prioritize their experience.
To do this, your marketing needs to help remove any barriers to entry. Here are three concerns your marketing material could address.
With potential patient concerns in mind, your marketing can better reach and guide your target market. Let’s now dive into how deliberate website design, SEO, ads, social media, text, and email campaigns can begin booking out your O-Shot appointments.
Motivate, educate and convert prospective leads into bookings.